Job description
Amazon Agency- Digital Marketing Support Specialist - Benefits
Pirawna was founded in 2015 to help great consumer products grow on Amazon. We focus on marketing, listing optimization, inventory forecasting & management, and best-in-class seller strategies. Our business is growing rapidly, and we are looking for the best people to help us meet our fullest potential. Pirawna is fun, dynamic, and, most importantly, we love helping our clients succeed on Amazon. We have a beautiful office space in downtown La Jolla with expansive ocean views, and unlimited snacks/drinks.
Position Overview:
The Amazon Marketplace Ops Specialist will work directly with our Sr. Amazon Marketing Acct. Managers and our VPs of Marketplace Operations to promote our clients’ Amazon business and are responsible for driving conversion and traffic to achieve our Amazon objectives. The Amazon Marketplace Ops Specialist will be responsible for interfacing with a multitude of clients that each have their unique hodgepodge of demands.
Primary Job Functions:
- Work with the pirawna "Ops Team", clients, and to help deliver and accelerated sales trajectory for our clients while also delivering excellent customer support:
- Amazon Advertising (AA), formerly known as Amazon Marketing Services (AMS)
- Introduce clients to AA and develop strategies based on client’s goals
- Set up/monitor/optimize/report on AA campaigns to clients
- Create AA brand pages/stores (working with clients to collect images and set up pages within Amazon templates)
A+ Content
- Build enhanced Amazon content pages (A+ content) that showcase competitive differentiation and cross-promotion
Promotions
- Help execute marketing promotions, online coupons, promo codes, etc.
- Report back on key promotional metrics with clients
Keyword optimizations
- Create best-in-class Amazon catalog pages with a focus on SEO (titles, bullet points, product description, hidden keywords)
Additional responsibilities
- Learn how to do basic catalog changes including image uploads, title changes, new item set-up, etc. to have a good understanding of Amazon’s case log process
- Manage promotional budgets for multiple clients
- Optimize product sales potential through meaningful content and images
- Correspond and consult with clients via email, phone calls, in-person meetings, and reports
Qualifications:
- Must be authorized to work in the United States
1 years experience in at least some of the following areas (willing to train in areas to fill gaps):
- eCommerce channels, especially Amazon.com
- Marketing (online advertising experience a plus)
- Detail-oriented with strong organizational and project management skills
- Client/account management experience
- Demonstrated experience as an effective team member with strong communications skills, reliability/integrity/maturity, and ability to self-start
- Must be comfortable with the learning curve/constant change that comes with operating in a fast-moving, ever-changing world of Amazon
- Must be a team player. We are making strides in terms of process and efficiency, but we also need people willing to pitch in when needed and help us build processes
- Comfortable in spreadsheets and doing analysis
- Bachelor's Degree or higher preferred but not required if other skills can be demonstrated
- We operate on G-Suite (Gmail, G-Drive, Sheets, Presentations, Calendar, Drawings, etc); experience using G-Suite is a plus. At a minimum, must be adept at Excel, Word, and PowerPoint and willing to make the transition to G-Suite.
Job Type: Full-time
Pay: Up to $70,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Referral program
- Vision insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Bonus pay
Ability to commute/relocate:
- La Jolla, CA 92037: Reliably commute or planning to relocate before starting work (Required)
Education:
- Bachelor's (Preferred)
Experience:
- Account management: 1 year (Preferred)
- Project management: 1 year (Preferred)
- Marketing: 1 year (Preferred)
Work Location: One location
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