Job description

Kaplan has partnered with Wake Forest University in their mission to develop a new kind of leader through their fully online degree programs. At Wake Forest, students gain a rare and valuable blend of leadership, technical, and practical industry expertise that empowers them to advance their career, organization—and the world around them. Wake Forest’s curricula are constantly evolving to reflect the most up-to-date market trends. And their programs are designed by both faculty experts and thought leaders in the field, providing the highest quality education possible.

Unprecedented times such as these call for a new type of leader. That’s why Wake Forest created the School of Professional Studies—to help working professionals rise to the challenge by building the skills and credentials needed to thrive in a fast-transforming global marketplace. The graduate programs are aligned to market demand, informed by the economy, and designed to address the critical need for strategic leaders who can help businesses adapt, grow, and excel in promising new ways.

Course Description: Digital Consumer Psychology and Decision Making (Digital Marketing Program)

Wake Forest University School of Professional Studies is seeking highly qualified candidates to develop and teach the Digital Consumer Psychology and Decision Making course in the online Digital Marketing program. The ideal candidate is a professional who understands the theory and practice of Digital Marketing and Consumer Psychology along with recent trends and innovations in the industry.

This course will provide a deep dive into online and mobile consumer behavior and use an analytics-driven approach to explain why consumers look, pause, click, engage, and buy. Students meet face-to-face in a virtual classroom environment weekly over an academic term, providing them the opportunity to reinforce coursework materials, apply academic concepts, and participate in focused discussions with faculty and colleagues.

Faculty Qualifications:

• Master’s Degree in Marketing, Digital Marketing, Business Administration, or a related field in business
• 3+ years of experience in university-level teaching (preferably graduate level with online experience) and/or 5+ years of industry experience

Compensation for developing a 3.0 credit course= $10,000

Compensation for teaching a 3.0 credit course= $5,000

Job Type: Part-time

Pay: From $1,400.00 per week

Application Question(s):

• Do you have experience teaching at the Graduate level?

Education:

• Master's (Required)

Work Location: Remote

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