Social Media Specialist
Job description
TEXT 'JOBS' to 1-844-HRFLORIM (1-844-473-5674)
for all openings
ON-SITE DIGITAL and SOCIAL MEDIA MARKETER
Florim USA is looking for a DIGITAL and SOCIAL MARKETER in the Clarksville, TN area. THIS POSITION IS ON-SITE.
REQUIREMENTS OF DIGITAL and SOCIAL MEDIA MARKETER
- Bachelor’s degree in Marketing, Communications, PR or related field, with a minimum of 2 years of experience in digital marketing and social media that delivered growth preferably in a B2B setting.
- Motivated professional with the ability to react quickly when the need arises.
- Strong familiarity with the business applications of social media platforms.
- Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.
- Ability to effectively present marketing information and respond to questions from groups of managers, clients, and customers.
- Excellent oral and written communication skills with proven track record.
- Effective creative thinking, analytical, entrepreneurial spirit, problem-solving, results-oriented, and decision-making skills.
MUST HAVE SKILLS:
- Experience on all relevant Social Media platforms for both graphics and content creation.
- Strong visual storytelling skills and exceptional attention to detail.
- Trend awareness with ability to investigate and incorporate internal goals with external industry digital presentations.
- Determining KPIs with analytics with reporting
- Utilizing social media ads
- Time-management
- Initiating self-starter and team player.
- PLUS: Interior design and flooring industry knowledge
- PLUS: Photography and/or Videography.
RESPONSIBILITIES OF DIGITAL and SOCIAL MEDIA MARKETER
- Create graphics and content for Social Media platforms including LinkedIn, Facebook, Instagram, Pinterest and YouTube representing Florim USA and its affiliate brands.
- Create digital ads and marketing assets relevant to Florim USA's news and offerings.
- Create and monitor Google AdWords and SEO. Implement paid and organic growth methods for digital audience.
- Understand the targeted audience for each social channel. Engage with visitors of social channels.
- Research Porcelain Tile visual trends; Define fresh, creative content against those trends relevant to Florim's Brands.
- Research competitors' digital presence. Monitor social media for Florim's brand adherence with distributors, customers, and partners.
- Creates monthly reporting for all responsible Digital platforms.
- Write, develop, and strategize online content production and scheduling in line with promotions, campaigns, and brand strategy to further build brand familiarity.
- Generate, edit, publish, and share content daily (original text, images, video, and HTML).
- Upkeeps online Samples Portal and other digital platforms displaying products, attributes, and supporting documentation.
- Provides website maintenance support via WordPress.
SALARY AND BENEFITS FOR DIGITAL and SOCIAL MEDIA MARKETER:
Salary Range from $50,000-$60,000 commensurate with experience
2 Weeks Paid Vacation
9 Paid Holidays
Free Employee Medical Insurance with Annual Physical
Benefits start on Hire Date
401(k) with Company Match
Tuition Assistance (after one year)
Employee Discounts on Tile
Employee Referral Program $250
PM22
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