Job description
Greater Berks: 1200 Broadcasting Road, Wyomissing, PA 19610
Work Days and Expected Hours:
Monday-Friday: 8:00 AM to 5:00 PM
(Additional hours as needed to carry out the objectives of the department)
Function: Assume responsibility for developing and managing marketing strategies, campaigns, promotions, and initiatives to grow your defined market. Also responsible to develop new business for the bank, focusing primarily on Treasury Management services and deposit growth with introductions to Wealth Management, Evergreen Insurance, and Commercial Lending.
Duties and Responsibilities:
- Develop moderately complex-to-complex new business opportunities through proactive calls on new and existing customers for Deposits, Loans, and Treasury Management Services.
- Expectations of this role includes successfully and consistently obtaining production goals in new deposit generation (assessed/assigned annually) and fee generation (assessed/assigned annually).
- Manage a customer portfolio to help relationship managers with risk assessments and cross-sell into customers within that portfolio
- Complete the appropriate risk assessments and enhanced due diligence forms for new customer acquisitions
- Actively involved in community activities and organizations to support networking opportunities and enhance the visibility of S&T Bank in the marketplace.
- Lead periodic team meetings with all team members, reviewing market results, identifying sales & market opportunities and supporting product knowledge updates when needed.
- Work with market team members to develop prospect lists of both existing and prospective customers as leads as well as developing prospects/leads including boroughs, municipalities, school districts, etc.
- Support effective team dynamics in your market through; coordination of joint calling efforts, resolution of team conflict, effective communication of action plans and marketing initiatives and coordination of additional marketing and training support when necessary.
- Makes joint calls with Commercial Loan Officers, Business Bankers, Branch Sales Managers, and other calling officers.
- Provides input in the development of new banking, deposit and cash management product and service.
- Serves as the "expert" of Cash Management products/sales to promote sales and to serve as a resource to customers to improve their Treasury Management positions.
- Participates in seminars to customers, prospects and bank employees on various deposit and Cash Management products.
- Remains actively involved in community groups/activities.
- Maintains a good working relationship with bank employees in other departments. Demonstrates strong ability to work independently, as well as motivated to work as a team player to contribute to the success of the department and in turn, the organization.
- Assumes additional responsibilities as required.
Physical Demands
Considerable travel, including overnight travel to accomplish the sales expectation of this role. Requires the use of manual dexterity skills for typing, data entry, and filing on a frequent basis of 40% of the business day. Must be able to focus visually at a close distance of 18”-20”, for both computer work and travel. Reasonable accommodations may be made to enable individuals with disabilities to perform essential tasks of the position.
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