Manager, Event Marketing

Full Time
Remote
Posted
Job description

VC3 is a managed IT and cybersecurity services provider serving municipalities, financial services organizations, and businesses throughout North America. Organizations come to us for technology solutions that build bridges, not barriers, and to get the expertise they need to manage cyber risks and IT infrastructure. Over 1,100 municipalities and 700 businesses rely on VC3's technical expertise, sector-specific focus, and “tell it like it is” approach to manage, protect, and accelerate their organization's technology. We can become your IT department, work alongside your internal IT team to make them more successful or help you with specialized needs such as cloud hosting, data backup, or application development.

We’re looking for an energetic leader who has experience and a passion for conference coordination, event development, and sales enablement. This player / coach will be responsible for developing the strategy of the team, working alongside their teammates in delivering nearly 100 events per year, and coaching two direct reports to maximize their personal growth and potential.

The core metric of success will be the number of prospects our sales team can engage with at industry conferences and the events we host. The Manager will then also ensure the sales team has the collateral / support material required to close deals as efficiently as possible.

Additionally, the right candidate will be organized, strong at developing / following repeatable processes, and an exceptional communicator with superb interpersonal skills who can interface with the marketing and sales teams with ease.

Roadshows
At VC3, we use roadshows to educate a limited audience on the latest trends in managed services and cybersecurity. These frequent events are designed to establish VC3 as leaders in our space.

The Manager, Event Marketing, will partner with business leaders to develop and manage our roadshow calendar. They will work with the rest of the Events team to identify and confirm locations, manage the event level plan, and negotiate rates with venues. The team will also be responsible for filling the room with local prospects using digital tools and phone calls.

Conferences
VC3 partners with various associations across a number of verticals. We invest in those relationships by supporting their conferences. This support allows us to engage with their members. The Manager, Event Marketing, along with their team, will partner with business leaders to develop and manage our conference calendar. They will work with the rest of the Events team to register for the conferences and ensure our sales representatives are equipped to generate as many high-quality contacts as possible. They will also be responsible for budgeting, managing vendor funding, and results monitoring.

Sales Enablement
In order for our sales teams to be effective, they need the necessary collateral, product information and competitive intelligence. The Manager, Event Marketing will work with the Sales team and the Marketing Strategy team and the Marketing Business Partners to identify the needs of the sales team. With this information at hand, they will equip the sales team with the necessary assets to close deals as effectively as possible.

Here's what you will be responsible for:

  • Refine our approach and tools for Conferences and Roadshows
  • Partner with the Sales team to develop and manage the event calendar with support from the Events team
  • Workload management for the Events team
  • As a member of the Events team, you and your team will
  • Coordinate our presence at conferences
  • Design and coordinate the delivery of our own roadshows
  • Identify and develop the brief for sales enablement collateral
  • Support the development and growth of each member of the Events team
  • Partner with the Sales team to design and deploy internal sales meetings
  • Manage the budget
  • Manage vendor funding
  • Monitor and analysis event results

Here's what we need from you:

  • Bachelor’s degree in marketing, communications, event management or a related field.
  • 5 years of event management and / or conference coordination experience
  • Experience supporting IT conferences, a nice to have
  • Experience with both commercial and municipality environments, a nice to have
  • Exceptional project management skills, with a keen eye for detail.
  • Comfortable working in a fast-paced, deadline-driven environment.
  • Self-directing and flexible, with the ability to quickly pivot strategies, as needed.
  • Has a finger on the pulse of what’s happening in events marketing, with an insatiable hunger for learning.
  • Team player with superb collaboration and communication skills.
  • Passionate, creative thinker with exceptional analytical skills.

Company Values:

  • Passionately Curious. We challenge the status quo, seek continual improvement, and constantly learn.
  • Go Beyond. We show that we care through positively impacting others through our actions, properly communicating expectations, and executing them consistently.
  • Own It. We have the courage to do what’s right, resolve to take responsibility, and grit to cross the finish line.
  • Serve as One. Together we are greater than the sum of our individuals, and teamwork is essential to success.

And, here is some additional info you will want to know:

  • Work schedule: 8 hrs / day between 9am ET and 7pm ET
  • A primarily remote opportunity with limited travel throughout US and Canada
  • Applicant selected will be subject to a criminal, credit, and department of motor vehicles background checks and must meet eligibility requirements for access to classified information
  • VC3 offers great benefits, including:
  • National health insurance coverage with two plan options
  • FSA (flexible spending account) for health and/or dependent care
  • HSA (health savings account)
  • Vision and dental plans for you and your dependents
  • 100% company paid basic life and long-term disability insurance
  • 401k with a company match
  • And more!

About VC3
VC3 offers Managed IT Services, Private Cloud Services, Hosted VoIP, Custom Web Applications, SharePoint Consulting, and Website Design & Hosting.

VC3 has more than 25 years of experience providing a full range of Information Technology Solutions and Services to hundreds of municipalities and organizations throughout the United States and Canada. The technologies needed by our customers have changed many times over the years, but our focus has always stayed the same: connect the best technologies with our experienced and talented engineers, programmers, web designers and support specialists to deliver solutions that take our customers to the next level of productivity and results.

We pride ourselves on making IT personal, making IT easy, and getting IT right. And it all starts with our talented team that is committed to raising the bar.

Job Type: Full-time

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