AMC has established Loyalty Marketing as a critical pillar in its corporate strategy and key across all marketing activities. The Manager, Member Acquisition will be a key member of the AMC Loyalty team. This role is responsible for developing and executing strategies to grow AMC Stubs membership (A-List, Premiere, Insider) across both online (e.g., website, app) and offline (in-theatre) channels. The position will be responsible for engaging in-theatre crew members to drive sign-ups and cast incentives. The Manager will also effectively partner with all marketing teams and Finance to manage the marketing budget and forecasts.

Do you speak in movie quotes? Have a movie moment that changed your life? If you love all things movies, you may be a perfect fit for our team!

AMC has propelled industry innovation since 1920, and we continue to innovate by delivering premium sight and sound, new and improved food and beverage options, and diverse content in our state-of-the-art theatres.

What you’ll be doing:

• Develop and execute marketing acquisition strategies to grow membership in all tiers of the AMC Stubs program, leveraging customer data, test and learn, promotional campaigns, and continuously improving marketing tactics
• Build theatre crew participation by introducing compelling membership acquisition incentives and highlighting the importance of the program
• In partnership with Guest Analytics team, enhance reporting and monitoring of member acquisition KPIs, including member growth, promotional performance, etc. Develop actionable insights and act quickly to implement
• Effectively partner with Marketing, Finance and Accounting organizations to manage the Marketing budget. Develop forecasting goals and monitoring for AMC Stubs metrics

What we need from you: What we also value (preferred):

• 6+ years in loyalty marketing
• Experience in B2C, retail-oriented industries with high velocity and scale, such as: eCommerce, hospitality/travel, entertainment, retail. Experience across multiple industries preferred
• Experience working closely with technical and analytics teams
• Analytical and uses data to uncover insights and opportunities to drive impact; ability to translate analysis into recommendations to teams
• Rapidly develop, prototype, and implement compelling value propositions, test programs and new ideas

AMC team members enjoy a very competitive benefits package including a hybrid (remote/in-office) schedule for most positions, accrued vacation/absentee time, medical/dental/vision coverage, 401(k) match, an open and casual work environment equipped with Coca-Cola Freestyle machines, half off eats and drinks at the theatre, and most importantly for us movie people…FREE movies at any of our 600+ theatres nationwide!

AMC’s company culture is focused on innovation and diversity to ensure that we provide the latest and greatest experience for our guests and associates. We lead by example in doing what is right and take responsibility for our own results and our company’s success. Our open work environment promotes teamwork and unscripted conversations, resulting in fast solutions and therefore, better outcomes.

We appreciate your interest in AMC and look forward to seeing you at the movies!

AMC and its subsidiaries are committed to equal employment opportunity and complies with all applicable federal, state, and local employment laws. AMC strictly prohibits and does not tolerate discrimination and will provide equal employment opportunities to all applicants without regard to an applicant’s race, color, religion, creed, gender, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, disability, military status, veteran status, genetic information, or any other reason prohibited by applicable federal, state, or local law, regulation, or ordinance. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, promotion, discipline, compensation, benefits, and termination of employment.

Bachelor’s degree in Marketing, Business, or related field and 4+ years of loyalty marketing experience, preferably in B2C environment

AMC amazing. That’s the promise we deliver to nearly 35,000 associates, 240 million guests domestically, and 350 million guests worldwide each year. AMC has propelled industry innovation since 1920, and we continue to innovate by delivering premium sight and sound, new and improved food and beverage options, and diverse content in our state-of-the-art theatres. We focus on delivering friendly, superior service to our guests. We lead by example, have fun, and give back to the communities in which we live and work. If you feel motivated and energized by our culture, and if you can name your three favorite movies in the next 30 seconds, then AMC may be the right place for you. We offer competitive compensation, excellent benefits, and an environment that encourages teamwork, inclusion, collaboration, and results.

Theatre Marketing

One AMC Way

11500 Ash Street

Leawood

Kansas

66211

Full Time

SALARY

No

26296BR