Job description
Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others. Condé Nast Entertainment was launched in 2011 to develop film, television and premium digital video programming.
Requirements:
Job Description
Location:
New York, NY
Overview/Purpose:
GQ Sports is seeking a motivated and creative social media specialist to manage the growth strategy, community management, and social storytelling on the brand’s social channels — including Instagram, Twitter, Facebook, TikTok, and other emerging platforms.
This is a highly collaborative and cross-functional role. The Manager of Social Media will collaborate with the GQ Sports editorial teams to cover important live tentpoles or breaking news or major cultural events in the editorial calendar, manage the team responsible for day-to-day posting, report on audience insights and performance to the wider team, and will be a key stakeholder in conversations about how to cover sports on social.
They will work very closely with talent and creative teams to develop new social-first storytelling with athletes, leagues, teams, and more. They’ll collaborate with the GQ Sports video team to ideate, produce, and iterate on new social series that drive audience engagement and growth.
Ideal candidates will be a strong communicator, able to manage brand growth goals, pitch creative concepts, and should understand and be able to clearly communicate the GQ Sports voice and identity. Along with a passion for storytelling and attention to detail, the candidate must have in-depth social media experience and a proven history of growing social audiences (preferably for a notable sports brand or publication). They must have a deep enthusiasm and strong understanding of the sports world, with the ability to tell unique and nuanced stories about the culture’s biggest athletes across multiple social platforms through the GQ lens. They should have an instinct for what’s on (and off) brand, an eye for powerful visuals, understand how data can inform a smart editorial and social strategy, and be an expert at juggling multiple projects, managing deadlines, distilling social numbers into actionable insights, and advocating for strong social content across the organization.
The Manager will report to the Director of Audience Development for GQ, but the GQ Sports Director, Global Director of Content Strategy and the Associate Director of Social Creative for GQ Sports on the video team will be key collaborators.
Primary Responsibilities:
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Manage day-to-day posting, editing and optimization of content on multiple social media platforms including Instagram, TikTok, Twitter and more.
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Master the GQ Sports editorial voice and help to translate it to social media in engaging ways.
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Work closely with editorial stakeholders to roll out big stories, cover tentpole live moments, breaking news, and major cultural events on social.
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Work with sales to deliver on sponsorships via social posts
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Work with the video team to develop a slate of social-first video series for GQ Sports platforms
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Build creative assets for various social platforms when necessary
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Coordinate with editors and publicists to ensure talent promotion and collaboration on social
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Report on content performance and present social insights and best practices to the wider GQ Sports and GQ team.
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Brainstorm new ideas and plan rollout strategies for testing.
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Make daily recommendations to, and work closely with, the editorial and video teams
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Adjust social strategy according to KPI pacing and report on any wins and losses.
Requirements:
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2-3 years of social media experience (preferably at a sports or media brand)
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Passionate about social media and sports
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Positive team player and an enthusiastic work ethic
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Familiarity with GQ Sport’s content, tone and voice
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Strong writing and communication skills
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Good understanding of social media analytics and experience optimizing content
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Strong editorial judgment
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Excellent organizational skills, focus, and attention to detail
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An established ability to synthesize and communicate information quickly
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Ability to manage a team of social media specialists, and work collaboratively with video producers, editors and designers
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Must complete an edit test (writing samples are a plus!)
What happens next?
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
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