Job description
Foods people love. Brands people trust. And a career that nourishes your future like no other.
If you're driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé’s presence in the United States. We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.
We’re determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.
This position is not eligible for Visa Sponsorship.
Position Summary:
We're looking for a dynamic Consumer Insights professional who can drive business results with market intel (Nielsen, IRI), a business owner mindset, and ready to challenge the status quo and work with speed and agility in today's demanding marketplace. As a Consumer Insights Manager, you'll have the opportunity to fuel Nestle’s biggest growth driver business— Nestle Coffee Partners. In this role, you will make an impact as a consumer-centric thought leader, and co-pilot to your brand marketing teams. With your data, insight and foresight expertise, you will look for both short-term business volume drivers as well as diagnosing challenges and opportunities of the coffee category, and strategizing how NCP can lead the way of growth in this exciting, dynamic, and transformative category!
Primary responsibilities:
Leadership & Consulting
Develop Brand Insights
Budget & Vendor Management
FINANCIAL/STRATEGIC IMPACT: Assists in achieving corporate objectives on Market Share, Sales Volume Growth, Brand Health, Return on Investment and Product Performance
We're looking for a dynamic Consumer Insights professional who can drive business results with market intel (Nielsen, IRI), a business owner mindset, and ready to challenge the status quo and work with speed and agility in today's demanding marketplace. As a Consumer Insights Manager, you'll have the opportunity to fuel Nestle’s biggest growth driver business— Nestle Coffee Partners. In this role, you will make an impact as a consumer-centric thought leader, and co-pilot to your brand marketing teams. With your data, insight and foresight expertise, you will look for both short-term business volume drivers as well as diagnosing challenges and opportunities of the coffee category, and strategizing how NCP can lead the way of growth in this exciting, dynamic, and transformative category!
Primary responsibilities:
Leadership & Consulting
- Serve as the brand “insights co-pilot” by providing thought partnership with brand management
- Work with business partners to understand and explain business drivers, competitive challenges and forward-looking opportunities for growth, short term and long term
- Build consumer empathy and understanding across the business team by effectively communicating existing climate and identifying actionable learning needs
- Continuously represent the voice of the consumer in an effort to know the consumer deeply and make decisions in favor of consumers
- Actively pursue opportunities for impact by discovering and sharing opportunities to showcase research/learning on high-value topics unseen or ignored by business partners
- Use clear, strategy-aligned criteria to assess the value of projects
- Collaborate across the Consumer & Marketplace Insights function to use our scale and increase speed via effectiveness and efficiencies
Develop Brand Insights
- Communicate consumer insights for the brand using diverse and multiple sources (syndicated and custom research)
- Embed learning to increase the impact of insights into action by making them meaningful to the business strategy. Build the consumer story by connecting the dots across various pieces of research, primary and secondary, as well as behavioral data
- Focus on establishing business partners’ decisions and aligning the research agenda to them, then tailor communications of research findings to support upcoming decisions
- Redefine medium-value requests and eliminate or outsource low-value requests; challenge the need for learning as appropriate vs having courage to decide and go
Budget & Vendor Management
- Manage projects within approved budget.
- Provide suppliers with access to all information available to ensure intimacy with NUSA
- Use strategic assets to build non-monetary, reciprocally valuable relationship with suppliers, motivating above-and-beyond support and partnership
FINANCIAL/STRATEGIC IMPACT: Assists in achieving corporate objectives on Market Share, Sales Volume Growth, Brand Health, Return on Investment and Product Performance
REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
• Bachelor’s Degree in Marketing, Economics, Psychology, Sociology or related field required MBA preferred.
- Minimum of 5+ years of marketing research experience with budget responsibility in a consumer packaged goods company.
- Strong drive for results with a passion for the consumer and marketing.
- Business-owner vs. researcher mindset and proficiency in syndicated and custom data knowledge (Nielsen, IRI).
- Ability to work with Marketing teams to build short-term marketing tactics that support long-term strategies and brand vision.
- Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate.
- Experience leading projects with ownership of budgets, suppliers, research, and schedule.
- Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news.
- Ability to influence across multiple levels in an organization.
The approximate pay range for this position is $135,000 to $165,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.
Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with Company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Making an Impact | Nestle Careers (nestlejobs.com)
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
This position is not eligible for Visa Sponsorship.
blackflymedia.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, blackflymedia.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, blackflymedia.com is the ideal place to find your next job.